The Etihad + Apple project has been recognized for its cutting-edge innovation, seamless UX/UI design, and transformative digital strategy. Through an immersive, tech-driven approach, BRANDlab has redefined the intersection of luxury aviation and smart technology.
Etihad + Apple
By bringing together its digital strategy, technology, industry and experiential design expertise, Cognizant will conduct a comprehensive study of Etihad Airways’ current business and technology footprint to outline and operationalise a best-in-class digital ecosystem, enabling multi-channel distribution, customer persona segmentation, and personalized marketing techniques.” – Cognizant
Task
Business Scalability Development | User Interface & Customer Experience Development for Etihad Airways, the national airline of the United Arab Emirates. Rebuild a unified visual system for Etihad, made of steel which can change the world in a while.
WEB & MOBILE APP DEVELOPMENT
we specialize in enterprise-grade mobile app development tailored to deliver seamless user experiences, drive engagement, and accelerate business growth.
Bridging Luxury & Technology.
Etihad aimed to seamlessly merge luxury with digital innovation, but faced key challenges: an inconsistent user experience, a slow and outdated booking process, lack of AI-driven personalization, and payment friction due to missing mobile-first solutions like Apple Pay. To elevate the travel experience, a strategic digital transformation was essential.
A higher spacing and movements through an impactful email campaigns;
Creating a portfolio budgeting in a real time planning and phasing.
Regulatory oneven an enterprises such she and the got the did attributing and pushed.
We currently have 36 active media campaigns across 24 projects.
Goal: Implement an efficient multichannel distribution platform that allows customers to access and book flights through various channels, such as the website, mobile apps, travel agents, and third-party platforms. Success.
Metrics: Increase in the proportion of bookings through non-traditional channels, improvement in user experience on each channel.
Objective: Improve customer service by implementing systems and processes that enable quick and personalized responses to passenger inquiries, comments, or issues.
Success Indicators: Decrease in response time to inquiries, increase in customer satisfaction ratings.
WEB & MOBILE APP DEVELOPMENT
We specialize in enterprise-grade mobile app development tailored to deliver seamless user experiences, drive engagement, and accelerate business growth.
Key Performance Metrics (KPIs)
In mobile booking conversions.
Through smart recommendations.
We have strict intentions to completely change the way of UI/UX creation.
Software-enabled platforms to completely change the way of UI/UX iterations.
Spaces of each debt in the digital world can help you with overall simplest authentic;
Get an utilized of structure to tackle complex issues and changes.
Making a shor time up to date email campaings to achieve a real impact.
Objective: Develop effective customer segmentation strategies to tailor services and offerings to the specific needs and preferences of each demographic group.
Success Indicators: Increase in customer engagement with segmented offers, improvement in customer retention.
Objective: Implement personalized marketing techniques based on data collection to deliver highly relevant messages and offers to customers.
Success Indicators: Increase in campaign conversion rate, growth in customer engagemen on each channel.
This project is a testament to the power of strategic digital transformation—where technology meets elegance, and branding meets functionality.
Best UX/UI Experience
Honoring a fluid and intuitive interface that enhances user engagement.
Innovation in Digital Transformation
Recognized for redefining travel experiences through smart integrations.
A higher spacing and movements
through an impactful email campaigns. Celebrating the seamless fusion of branding, aesthetics, and interactive storytelling.
through an impactful email campaigns. Celebrating the seamless fusion of branding, aesthetics, and interactive storytelling.
E-Commerce & Conversion Mastery
Acknowledged for its frictionless booking flow and optimized conversion pathways.
WEB & MOBILE APP DEVELOPMENT
We specialize in enterprise-grade mobile app development tailored to deliver seamless user experiences, drive engagement, and accelerate business growth.
